Thursday, September 30, 2010

E.C. Ads using Web 2.0

Develop an original ad using Animoto or xtranormal or movie poster with Big Blue Labs
Animoto Tutorial Be sure to apply the VALS techniques and the basic appeal into your ad. Send to to me!

xtranormal tutorial

Wednesday, September 29, 2010

Extra Credit for Youtube Doubler Mash-Up

Option #1- Create a mash-up using YouTube Doubler.  Here is my example using two commercials that are using very similar visual themes. 
Sick Commercial vs. U.S. Savings Bonds ad with Rube Goldberg device by VJ Mr. T | YouTube Doubler | Mashup Helper
A) Create a mashup using the doubler.  Send me the e-mail through the site.
B)  Write a paragraph discussing the similarities of the ads. It would be most impressive to read about your impressions with how they are targeting 'basic needs" as well within the ad.  You can't get E.C. without your writing.
C)  Send me the link on e-mail with your paragraph.
     Limit 3...

Friday, September 24, 2010

Wednesday, September 22, 2010

Ad & The Ego- Back Channel Viewing Notes

Social Media Experiment-  As we view the documentary Ad and The Ego, we will take notes using a chat room.  Here are the ground rules:
4/6
9th Hour
10th Hour
  1. Sign in your full name.
  2. DO-Type thoughtful observations, questions, connections, and challenges.
  3. DO- post a link to evidence that validates a speaker's point.
  4. DO NOT- type anything that will distract our viewing of this documentary.  Consider this a participation grade for the day.   

Thursday, September 16, 2010

Alma

Alma from Rodrigo Blaas on Vimeo.

A Man Like Putin-

PBS Program Music without Borders has a great piece on Putin's Propaganda.

From the report:
It's winter in Russia. At night, Muscovites crowd the clubs and request their karaoke favorite, "A Man Like Putin." I want a man like Putin, who's full of strength. I want a man like Putin, who doesn't drink. I want a man like Putin, who won't make me sad.
The techno-pop tune by the duo Singing Together first appeared mysteriously in 2002 and quickly topped the charts in Russia. It went on to become a Putin theme song, still played at his rallies. Catchy and ironic, this was a new kind of propaganda song. Reporter Alexis Bloom arrives in Moscow to investigate the making of the song, and how it was used in Putin's rise to power.
She meets the songwriter, Alexander Yelin, in a rehearsal studio with his all-girl heavy metal band. Yelin says he wrote "A Man Like Putin" on a $300 bet to see if he could create a hit. "All I needed was the right message," he says. "What can a girl sing about? She can't sing that Putin is great. That would be stupid and it wouldn't be funny. But she can sing that everything around her sucks, and she needs a man like Putin."
Yelin enlists his old friend, producer Nikolai Gastello, who was working in the Kremlin as head of the press department for the Russian federal courts. They recruit singer Yana Daneiko and dancer Irina Kozlova, who say Putin is not only their chosen leader, but also their ideal man. Once they find a Putin impersonator, Anatoly Gorbunov, to portray their president, the stage is set to create their music video.
Not all Russians find the song amusing. Sergei Buntman, the founder of Echo of Moscow Radio and an outspoken Putin critic, says the song plays into Putin's control of the media. "There's no TV station broadcasting to the whole country, where something serious might be said about politics," he says. "In this country there is no alternative thought."

'Gaming can change the world'- Jane McGonigal TED Speech

Free climbing a tower higher than the Empire State Building

Gulp!!!! From Boing Boing

Uganda: A Little Goes a Long Way

Uganda: A Little Goes a Long Way This is another powerful clip that shows how the web can bridge the gap to real world solutions. 

Chris Anderson: How web video powers global innovation

Sunday, September 12, 2010

Juicy links for your research

I squirrel away interesting articles on my delicious social bookmarking page.  Here is the page for all web 2.0 related articles.