Sunday, January 30, 2011

Sunday, January 23, 2011

Monday News

  1. Outgoing Google CEO Eric Schmidt Plans Stock Sell-Off

  2. H&R Block & Wrigley Join GM & Taco Bell Suspending Ads On Racy MTV 'Skins': Is Subway Next?

  3. And from a book review in the New York Times of Cinderella Ate My Daughter

 Yet the princess phase, at least in its current hyper-feminine and highly commercial form, is anything but natural, or so Peggy Orenstein argues in “Cinderella Ate My Daughter.” As she tells the story, in 2000 a Disney executive named Andy Mooney went to check out a “Disney on Ice” show and found himself “surrounded by little girls in princess costumes. Princess costumes that were — horrors! — homemade. How had such a massive branding opportunity been overlooked? The very next day he called together his team and they began working on what would become known in-house as ‘Princess.’ ” Mooney’s revelation yielded a bonanza for the company. There are now more than 26,000 Disney Princess items on the market; in 2009, Princess products generated sales of $4 billion.

 

Thursday, January 20, 2011

Friday Fun and Assignment #1

A) Complete the Media Diet Survey
B) Sign up for google docs.  Just follow the presentation.  Assignment #1 is in the last slide


C) then a cool video